A First Try of Apple’s $3,500 Vision Pro Headset

I got a sneak peek into Apple’s vision for the future of computing on Monday. For about half an hour, I wore the $3,500 Vision Pro, the company’s first high-tech goggles, which will be released next year.

I walked away with mixed feelings, including a nagging sense of skepticism.

On one hand, I was impressed with the quality of the headset, which Apple bills as the beginning of an era of “spatial computing,” where digital data blends with the physical world to unlock new capabilities. Imagine wearing a headset to assemble furniture while the instructions are digitally projected onto the parts, for instance, or cooking a meal while a recipe is displayed in the corner of your eye.

Apple’s device had high-resolution video, intuitive controls and a comfortable fit, which felt superior to my experiences with headsets made in the last decade by Meta, Magic Leap, Sony and others.

But after wearing the new headset to view photos and interact with a virtual dinosaur, I also felt there wasn’t much new to see here. And the experience elicited an “ick” factor I had never had before with an Apple product. More on this later.

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